ALD Automotive is the leader in vehicle leasing operations in Europe and manages over 1,63 million vehicles across 43 countries worldwide.

They developed a modern website in order to sell all their used cars all over the world.

My job was to create web guidelines to have consistency between the 43 local versions of the website.

How does it work?

ALD carmarket remarket used cars and light commercial vehicles. ALD carmarket is a digital platform that provides exhaustive details including appraisals, service history and pictures. With this much information, it’s easy to make an educated online purchase with confidence.